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We know the impact design has on user experience and a product’s adoption. But many product designers miss the opportunity to use design as a product positioning strategy.
In this DesignTalk with Poornima Vijayashanker, Founder of Femgineer and former Founding Engineer at Mint, you’ll learn how companies have effectively positioned based on design—and how to evaluate a competitor’s design to position your own offering.
InVision is the world’s leading product design collaboration platform, trusted by more than 1.5 million designers at companies like Uber, Netflix and Twitter. InVision empowers teams of all sizes to prototype, review, iterate, manage and test web and mobile apps—all without a single line of code.
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